Junior Product Marketing Manager
Join us as Junior Product Marketing Manager on our existing and upcoming games!
At Twin Harbour Interactive we strive to develop high-quality strategy games and make them accessible for all players around the world. In our eyes game development is a promise for fun and entertainment – that’s what we live and aim for!
As the Junior Product Marketing Manager, your mission is to support the execution and scaling of product marketing initiatives across our portfolio, with a strong focus on player-facing messaging, app store presence, and live feature communication.
You will play a hands-on role in shaping how our games show up in the app stores and at key product moments, ensuring clear, consistent, and impactful messaging across Store In-App Events, feature launches, and live-ops beats.
You will own Store In-App Events end-to-end and support broader go-to-market execution in close collaboration with Product, Publishing, Growth, and Creative teams.
This role reports to the Head of Product Marketing.
YOUR MISSION
Store In-App Events Ownership
Own the end-to-end execution of Store In-App Events across platforms (Apple App Store & Google Play)
Plan, create, and publish Store In-App Events aligned with product updates, live-ops beats, and promotions
Partner with Product, Live Ops, and Creative teams to define messaging, timing, and visual requirements
Ensure Store In-App Events reflect product priorities, player motivations, and seasonal beats
Track performance and extract learnings to improve visibility, engagement, and conversion continuously
GTM & Launch Support
Support GTM execution for features, live-ops events, and content updates
Prepare briefs, timelines, checklists, and internal documentation for launches
Ensure messaging is consistently applied across store, UA, and community touchpoints
Coordinate inputs and approvals across cross-functional teams
Support launch retrospectives and documentation of best practices
Messaging & Brand Consistency Support
Apply approved messaging frameworks, narratives, and brand guidelines across executions
Support copywriting and adaptation of player-facing messaging for store and product beats
Help maintain internal documentation for product positioning, personas, and narratives
Flag inconsistencies or execution risks early to the Head of Product Marketing
Insights, Performance & Learning
Monitor the performance of Store In-App Events and key beats
Support post-launch analysis and documentation of learnings and best practices
Work with Analytics and Growth teams to understand key KPIs and performance drivers
Help turn insights into actionable recommendations for future campaigns
YOUR BACKSTORY
Must-Have
1–2 years of experience in Product Marketing, Marketing, Publishing, or a related role (gaming preferred)
Strong interest in mobile games, live-ops, and player behavior
Basic understanding of app stores and mobile game ecosystems
Comfortable working with multiple stakeholders and deadlines
Highly organized, detail-oriented, and reliable in execution
Strong written communication skills with a player-first mindset
Willingness to learn and grow into a broader Product Marketing role
Nice-to-Have
Experience with mobile F2P games
Basic familiarity with ASO, Store In-App Events, or UA concepts
Experience working with tools like Google Workspace, Excel, Confluence, or Jira
Interest in brand, positioning, and player psychology
What Success Looks Like
Store In-App Events are consistently executed on time, on brief, and with clear performance visibility
Product updates and live-ops beats are clearly and compellingly communicated to players
Product Marketing is seen as a reliable execution partner by Product and Publishing teams
Messaging quality and consistency improve across store and product touchpoints
You build a strong foundation to grow into a full Product Marketing Manager role
Why You'll Love Working With Us
A Global Team, A Shared Purpose
Our strength lies in our diversity. With over 30 nationalities represented across our two locations, we’re united by a shared passion for strategy games and a bold vision for the future. We celebrate what makes each of us unique – our perspectives, our stories, and the paths that led us here.
Work Your Way
Whether you're crafting code from a harbor-view desk in Hamburg or fine-tuning design details under the Maltese sun, we support flexible hybrid work models that empower you to do your best work – wherever you are.
Grow With Us
At Twin Harbour, your journey matters. Our Career Path Framework and mentorship culture provide the clarity and feedback you need to take the next step – whether you’re deepening your expertise or branching into new disciplines. We invest in your growth with language courses, e-learning platforms, and support for conferences and training.
We’re Human First
We believe that great teams are built on trust, respect, and good humor. From game nights to casual drinks, quiz nights, and karaoke, we don’t just work together – we connect, play, and support each other like a true crew.
Join Twin Harbour Interactive
Where Strategy Meets Vision.
Twin Harbour Interactive is a global strategy game powerhouse, shaping the future of long-term multiplayer gaming. With offices in Hamburg and Malta, we design strategy games that bring people together – across borders and generations.
Whether you’re an expert tactician or an imaginative world-builder, there’s a place here for you to grow, thrive, and leave your mark.
- Department
- Marketing & User Acquisition
- Locations
- Hamburg (St. Pauli), San Ġiljan, Malta
- Remote status
- Hybrid
- Studios
- Twin Harbour Interactive
- Employment contracts
- Full time
About Twin Harbour Interactive
We're on a mission to create unforgettable strategy experiences. If you're curious, collaborative, and driven by impact, we’d love to meet you.
At Twin Harbour Interactive, you'll step into a creative, collaborative environment where your ideas help shape the future of long-term strategy gaming. With the agility of an indie team and the reach of a global studio, we value innovation, ownership, and bold thinking.
We're a passionate, multicultural crew with a flat hierarchy and a deep love for smart game design. Whether you're coding, creating, or coordinating, you'll have the freedom to make an impact—and the support to keep growing.
Expect meaningful challenges, curious minds, and a work setup that fits your needs. Our games are built using C#, JavaScript/HTML5, Java, and PHP - and always with players at the center.
With studios in Hamburg’s iconic St. Pauli district and sunny San Ġiljan, Malta, you’ll enjoy inspiring views, an international vibe, and a team that loves what they do.